Spring Preview Day

Event branding using paper construction

Spring-Preview-Day-print-design-invitation-header.jpg

Biola University Event branding

Biola University's Spring Preview Day is an event meant to bring prospective students on campus for a taste of what it's like to attend.

I created this mailable fold-out poster invitation to promote the event. It includes information about the school, how to register for the event, and a full calendar. I crafted and photographed paper models, then assembled the final design digitally. The event is geared towards high school students primarily, so I went for a bright and approachable design.


Spring-Preview-Day-print-design1.jpg
 
Spring-Preview-Day-print-design-studio.jpg

Process

I used good ol' geometry to create a set of triangle templates. After a lot of folding and gluing, I assembled the setup and took it to the shop to be photographed. 


 
Spring-Preview-Day-poster-design.jpg
Spring-Preview-Day-print-design-progress-shot.jpg
Spring-Preview-Day-paper-craft-closeup.jpg